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  1. 1. What's Eating the Eater? Perspectives on the Everyday Anxiety of Food Consumption in Late Modernity

    Författare :Jacob Östberg; Søren Askegaard; Craig Thompson; Företagsekonomiska institutionen; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Consumers; Health; Body; Risk; Semiotics; Market study; Interpretive Research; Food; Marknadsanalys; Consumption; Food; Health;

    Sammanfattning : Consumers today are constantly showered with a vast array of different messages about what and how they should and should not eat in order to lead a healthy life. This bombardment has escalated over the last decades as various actors, such as representatives from the medical community and public policy makers, have increasingly stressed the connections between individuals’ food consumption habits and the state of their health. LÄS MER