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Hittade 1 avhandling innehållade ordet presentation-style.

1. 1. Is the medium the message? : The impact of digital media on the newspaper concept

   Författare :Sara Leckner; Marko Turpeinen; Saara Taalas; KTH; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Newspaper publishing; newspaper industry; strategy; convergence; new media; digital media; electronic media; display technology; media technology; presentation-style; user interface; newspaper layout; reading behaviour; perception; newspaper consumption; consumer needs; Media and communication studies; Medie- och kommunikationsvetenskap;

   Sammanfattning : The impact of digital (new) media has caused both challenges and threats to newspapers’ continuing existence as a profitable and influential mass medium. While this is not the first time in history that new media appear to be challenging the future of the newspaper medium, from one perspective digital media offer not only direct competition, or alternative ways to produce and deliver news, but also possibilities for convergence, for making new media part of the traditional newspaper, inducing whole new possibilities for publishing. LÄS MER