Sökning: "Mattias Melkersson"

Hittade 1 avhandling innehållade orden Mattias Melkersson.

  1. 1. Identities and images in football : a case study of brands and the organisational settings in the development of Scandinavian women’s club football

    Författare :Mattias Melkersson; Malmö högskola; []
    Nyckelord :Women s football; Gender; Scandinavia; Development; Identity; Brand Identity; Brand Image; Gender; Organisation; Viability; Visibility; Professional Sports;

    Sammanfattning : Women’s football has developed significantly throughout recent years. Not only in regards to the increased amount of participants or on-field achievements, but furthermore in regards to recognition, professionalism and organisation. LÄS MER