Sökning: "Hossein Dadfar"
Visar resultat 1 - 5 av 10 avhandlingar innehållade orden Hossein Dadfar.
1. Industrial buying behavior in the Middle East : a cross national study
Sammanfattning : This study tackles industrial buying behavior in a socio-cultural context. The main purpose is to explore the influence of socio-cultural forces on industrial buying behavior in the Middle Eastern selected countries: Iran, Syria and the United Arab Emirates. LÄS MER
2. Marketing Progress and Buyer Behavior in the Middle East : A deep structure approach
Sammanfattning : This report is an extension of deep structure "socio-cultural" approach ininternational marketing by:1- Developing methodological and conceptual tools for understanding socio-cultural characteristic of the Middle - East nations, example of Saudi Arabia; buyer behavior and buyer seller relationship.2- Interprating buyers actions, decision making process, imoressions ,etc. LÄS MER
3. Enhancing SMEs competitive advantage by franchising
Sammanfattning : Although there is a large body of literature on franchising systems that are mainly produced from the franchisor's perspective, looking at franchising from the franchisee's point of view has remained largely uninvestigated. Creating and sustaining competitive advantage is the prerequisite for the franchisee's (as an SME) survival in today's competitive environment. LÄS MER
4. Performance in Franchise Systems : The Franchisee Perspective
Sammanfattning : During the last decades, franchising as an organizational form has received a lot of attention from researchers and practitioners alike. While many studies have examined various aspects of franchising from the franchisor's perspective, little research has taken the franchisee’s perspective. LÄS MER
5. Trust in Different Types of Organizational Relationships : A Social Capital Perspective
Sammanfattning : The purpose of this thesis is to expand the understanding about the concepts of trust and social capital, and to explore their role in achieving desired organizational outcomes. The research followed a multiple case study approach, focusing on Iranian service providers. LÄS MER