Sökning: "Decision-making process"

Visar resultat 1 - 5 av 887 avhandlingar innehållade orden Decision-making process.

  1. 1. What Does it Take to Get your Attention? : The influence of In-Store and Out-of-Store Factors on Visual Attention and Decision Making for Fast-moving Consumer Goods

    Författare :Poja Shams; Anders Gustafsson; Erik Wästlund; Martin Löfgren; A. Parasuraman; Karlstads universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; point-of-purchase marketing; influencing factors; out-of-store; in-store; shelf space; product packaging; package design; visual attention; visual search; eye-tracking; process-tracing; gaze cascade model; recognition heuristic; familiarity; decision-making; decision-making process; decision-making strategies; heuristic decision-making; preference formation; information processing; Business Administration; Företagsekonomi;

    Sammanfattning : Decision making for fast-moving consumer goods involves a choice between numerous similar alternatives. Under such demanding circumstances, a decision is made for one product. The decision is dependent on the interaction between the environment and the mind of the consumer, both of which are filled with information that can influence the outcome. LÄS MER

  3. 2. Consumer decision making in a complex environment : Examining the decision making process of socially responsible mutual fund investors

    Författare :Jonas Nilsson; Sofia Isberg; Tommy Nöhr Jensen; Anna-Carin Nordvall; Tina Harrison; Umeå universitet; []
    Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Consumer decision making; complex decision making environments; socially responsible investment; ethical investment; mutual funds; private investment; Business studies; Företagsekonomi; företagsekonomi; Business Studies;

    Sammanfattning : During the last few decades, "regular people" have become increasingly involved with investing in the stock market. One way of doing this, which has become more and more popular, is to invest in mutual funds. The mutual fund industry has, due to its explosive growth, been described as a success story of the 20th century. LÄS MER

  4. 3. The Shortened Dental Arch (SDA) concept and Swedish general dental practitioners : attitudes and prosthodontic decision-making

    Författare :Eva-Karin Korduner; Malmö högskola; []
    Nyckelord :MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; Shortened dental arch; Decision-making; qualitatative research; compromised molars; dentistry; prosthodontic decision-making; Attitudes;

    Sammanfattning : 10ABSTRACTA Shortened Dental Arch (SDA) is defined as a dentition where most posterior teeth are missing. The SDA concept, described by Käyser and co-workers in the 1980s, was developed mainly for elderly and high risk-patients, those with poor general health and those with accumulation of dental problems. LÄS MER

  5. 4. Decision making in innovation : understanding selection and prioritizaiton of development projects

    Författare :Ernesto Gutiérrez; Margareta Norell Bergendahl; KTH; []
    Nyckelord :decision making; innovation; product development; project selection; project portfolio management; TECHNOLOGY; TEKNIKVETENSKAP;

    Sammanfattning : This thesis has its origin in empirical evidence. Some Swedish companies claimed that despite having plenty of proposals for developing new products, they experienced problems when choosing from all those alternatives. LÄS MER

  7. 5. Couples' experiences of an extended information visit about prenatal screening : decision making and satisfaction

    Författare :Inger Wätterbjörk; Kerstin Nilsson; Eva Sahlberg-Blom och; Karin Blomberg; Susanne Georgsson Öhman; Örebro universitet; []
    Nyckelord :MEDICIN OCH HÄLSOVETENSKAP; MEDICAL AND HEALTH SCIENCES; decision-making; patient education; patient satisfaction; prenatal screening; Caring sciences; Omvårdnadsvetenskap;

    Sammanfattning : The overall aim of this thesis was to describe pregnant women's and partners' views and experiences on early prenatal screening with the combined test, with special focus on the two-step information model.Interviews were performed with 15 couples who had taken part in the extended information visit about prenatal screening, describing their perceptions of the information model (I) and ten couples or women of those, for a follow-up interview exploring their decision-making process (II). LÄS MER