Sökning: "Community-Based Social Marketing"

Hittade 3 avhandlingar innehållade orden Community-Based Social Marketing.

1. 1. A Business Ecology Perspective on Community-Driven Open Source : The Case of the Free and Open Source Content Management System Joomla

   Författare :Markus Radits; Alf Westelius; Nils-Göran Olve; Carl-Johan Petri; Anna Öhrwall Rönnbäck; Linköpings universitet; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; SAMHÄLLSVETENSKAP; SOCIAL SCIENCES;

   Sammanfattning : This thesis approaches the phenomenon of open source software (OSS) from a managerial and organisational point of view. In a slightly narrower sense, this thesis studies commercialisation aspects around community-driven open source. LÄS MER

3. 2. The South African research landscape : the use of traditional and alternative methodologies in addressing information shortages

   Författare :Mélani Prinsloo; []
   Nyckelord :SAMHÄLLSVETENSKAP; SOCIAL SCIENCES; Industriell marknadsföring; Industrial Marketing;

   Sammanfattning : The title of this thesis is "The South African Research Landscape: the use of traditional and alternative methodologies in addressing information shortages". This thesis demonstrates the journey of a researcher working in and learning from the South African research landscape. LÄS MER

4. 3. Simple Question, Complex Answer : Pathways Towards a 50% Decrease in Building Energy Use

   Författare :Philipp Weiss; Uppsala universitet; []
   Nyckelord :TEKNIK OCH TEKNOLOGIER; ENGINEERING AND TECHNOLOGY; Buildings; Regional energy policy; Energy efficiency; Rebound effect; Community-Based Social Marketing; Teknisk fysik; Engineering Science; Energy and Built Environments;

   Sammanfattning : Addressing building energy use is a pressing issue for building sector decisionmakers across Europe. In Sweden, some regions have adopted a target of reducingenergy use in buildings by 50% until 2050. LÄS MER