Konst och marknad en studie av resursanskaffningens inverkan på konstnärlig produktion

Sammanfattning: The aim of this thesis is to assess the influences of the procurement of resources within artistic production. The thesis consists of two studies. Study I has dealt with the programme planning for a Swedish theatre. Special focus was given to the concept of quality, in terms of artistic value and customer orientation, and an anticipated conflict between art and the market. The method used was case study approach utilizing observation, interviews, and document analysis. Addition to description of the programme planning process, the findings also indicate that, quality was not explicitly discussed in the selection of neither an individual play nor the programme as the whole. The point should also be indicated that, the findings of the study did not show any explicit conflict between artistic considerations and what the market expected. In study II the search for artistic considerations and the conflict between art and market were the main focus. Investigation of new cases, utilizing interviews and document analysis indicated that art producers were rather unaware of the market wants and the given considerations with respect to artistic quality were only fragmentary. However, the conflict between art and market were identified and possible ways to handle the conflicts were also identified.